Marketing Automation (Infographic)


Here at ListPopular we are always talking about Marketing automation and how to properly utilize big-data to see big results. It’s almost a religion around here. As we approach 2014, the future of online marketing lies in the ability to take advantage of information while properly nurturing leads through the sales cycle.


Organizations that understand the importance of automation and implement these solutions, soon realize that utilizing big-data extends their current online sales and marketing activities to foster growth.


Some of the benefits of ListPopular Marketing Automation:

  • Increase Leads by 400%+
  • Establish your company as an authority
  • Costs up to 60% less than traditional marketing
  • Higher conversion rates than traditional online marketing
  • Build an engaged & loyal audience

Still not convinced? Check out some of these stats put together by our friends over at Pardot.


Embedded from Pardot

Can you believe that a whopping 79% of marketing leads are not converted into sales. Although that’s like throwing money down the drain, we see it everyday. As a matter of fact, we’ve been doing business on the web long enough to know that 21% lead to sales conversion was a fantastic number until just a couple of years ago. As more and more organizations are competing online, it’s more important than ever to utilize automation tools to realize a proper return on investment.
We’re interested in what you think. Sales tool, Marketing tool, Must-have tool? Let us know in the comments below.

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